Kolapo Kola-Daisi

Client showcase

2022-2023

Year

Branding, Comms & Media Strategy

Our Role

Politics

Industry

Kolapo Kola-Daisi

Client

We had the opportunity to work with a dynamic and passionate candidate for a recent campaign. Our goal was to create a campaign that would resonate with voters, inspire support, and secure a successful outcome on election day.

Project Overview

Jéká Dási! That's the word. That's the movement. That's the drive.

Politics is the vehicle used anywhere in the world to drive the biggest levels of impact across society.

This is why we need to get involved; going beyond talk, into action, especially when capacity and passion for people are not in doubt.

Kolapo Kola-Daisi

Brand strategy and advisory
Public Relations advisory
Digital Comms advisory
Communications Development
Copywriting

Content Development & Management (strategy)
Optics (Graphics/Banners/Artwork)
Official Handles Management
Audience Engagement

We intended to deploy branding, public relations, and communication strategies, including digital media cues to rightly position Kolapo Kola-Daisi's brand and persona; and this required brand development and clarity, copywriting, content development, and other digital media services in order to achieve this goal:

The Goals & Deliverables

Goals & Deliverables

Our approach to maintaining positive perception and momentum was successful, with our client's positive perception among voters increasing significantly. Our messaging platform and community engagement initiatives helped us to reinforce our client's vision for the future and solidify his positive image among voters. We believe that our emphasis on targeted messaging, community engagement, digital outreach, and influencer engagement were key factors in our success.

Focusing on the possibilities for success, not on the potential for failure.

The Challenge

During the political campaign, our client received positive perception and momentum based on the platform and messaging. However, we faced the challenge of maintaining this positive perception and momentum throughout the campaign cycle.

The Approach